Audi is one of the brands most associated with carbon cleaning, and largely for one reason: the 2.0-litre TFSI.
The earlier versions of that engine inject fuel into the cylinder only, so the intake valves are never washed and deposits build steadily until airflow suffers. It is the classic walnut blasting engine, and the job is well worth doing on the ones that need it. Later versions added a second set of port injectors that spray the valves directly, which largely solved the problem — so the first thing we do is establish which one you have.
If you have a 3.0 TDI, the EGR circuit and the particulate filter are the pressure points, particularly on a car used around town.
If you have an e-tron, none of this applies to you.